Google Cloud course for Web Application Development and Deployment curriculum outline:
Course Duration: 10-12 weeks
Target Audience:
- Web developers
- Business owners
- Digital marketers
Prerequisites:
- Basic knowledge of web development (HTML, CSS)
- Familiarity with digital marketing concepts
- Google Cloud Platform (GCP) account (students should set up their accounts before the course)
Module 1: Introduction to Google Cloud
- Overview of Google Cloud Platform (GCP)
- Understanding cloud computing concepts
- Setting up Google Cloud Platform accounts
Module 2: Google Cloud Services Overview
- An in-depth look at GCP services relevant to application development and deployment
- Compute Engine, App Engine, and Kubernetes Engine
- Storage options: Cloud Storage, Cloud SQL, and Datastore
- Networking in GCP: VPCs, Load Balancers, and CDN
Week 3: Creating and Deploying a Website
- Setting up a virtual machine using Compute Engine
- Deploying a static website on GCP
- Configuring domain and DNS settings
- Ensuring website security with HTTPS
Module 4: Scalability and Performance Optimization
- Scaling applications using Google Kubernetes Engine (GKE)
- Load balancing and auto-scaling
- Caching strategies for improved performance
- Monitoring website performance with Stackdriver
Module 5: Database Management and Data Analytics
- Storing and managing data with Cloud SQL and Datastore
- Data analytics with BigQuery
- Creating marketing dashboards
- Integrating data for informed decision-making
Module 6: Content Management and SEO
- Introduction to Content Management Systems (CMS)
- Setting up a CMS on GCP (e.g., WordPress)
- On-page and off-page SEO strategies
- Optimizing web content for search engines
Module 7: Google Cloud Functions for Automation
- Introduction to serverless computing
- Creating serverless functions with Cloud Functions
- Automating marketing tasks with Cloud Functions
- Event-driven marketing automation
Module 8: Email Marketing and CRM Integration
- Setting up email marketing campaigns
- Integrating marketing automation tools with GCP
- Customer Relationship Management (CRM) systems and GCP
- Personalization and segmentation in email marketing
Module 9: Analyzing User Behavior with Google Analytics
- Setting up Google Analytics for webpages
- Understanding user behavior through analytics
- A/B testing and conversion rate optimization
- Using analytics data for marketing strategy refinement
Module 10: Cloud Security and Compliance
- Securing your website and data on GCP
- Compliance standards and regulations
- Managing access control and permissions
- Incident response and disaster recovery planning
Module 11: Cost Management and Billing
- Understanding GCP billing and pricing
- Cost optimization strategies
- Budgeting and monitoring costs
- Using Google Cloud Cost Management tools
